Sports Illustrated Building signs talent agency

135 West 50th Street, APA in Los Angeles and Freddie Fackelmayer
135 West 50th Street, APA in Los Angeles and Freddie Fackelmayer

The Sports Illustrated Building in Midtown West has a new tenant: the Agency for the Performing Arts, a national talent and literary agency.

APA grabbed a 28,375-square-foot space, which it will sublet from asset management firm AllianceBernstein on the 17th floor of 135 West 50th Street. Rents are in the high $30s per square foot. CBRE broker Freddie Fackelmayer represented the tenant, while Conor Denihan, Scott Bogetti and Joe Mangiacotti – all also from CBRE – represented AllianceBernstein.

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The agency occupies the fourth floor of 45 West 45th Street at the moment, the New York Observer reported.

TPF Operating REIT, an affiliate of UBS Realty Investors, acquired the ground under the Sports Illustrated Building for $279 million in August 2012, as The Real Deal reported. [NYO]Mark Maurer