The Real Deal New York

A new look at Ziel Feldman’s NoMad project

Assemblage could give rise to a 400,000-square-foot building

December 19, 2014 09:25AM

Rendering for HFZ's project at the site of the former Bancroft Building in NoMad

Rendering for HFZ’s project at the site of the former Bancroft Building in NoMad (Credit: FR-EE)

A new look is available at what could become one of NoMad’s tallest towers.

Ziel Feldman’s HFZ Capital is developing the site, known as the former Bancroft Building at 3 West 29th Street, as well as 11 West 29th Street and 8-16 West 30th Street, according to New York YIMBY. The assemblage could hold a 400,000-square-foot, mixed-use building, the website reported. That would make the structure one of the tallest in the neighborhood.

Architecture firm FR-EE is designing the building, which could stand 55 stories tall.

It’s not the only tall building in the works in the area. At 15 East 30th Street, a 830-foot-tall tower is planned. Another tower with more than 50 stories is expected to rise at 281 Fifth Avenue, according to the website.

In December, sources indicated HFZ was in contract to buy The Belnord, which is owned by Extell Development Company. The firm also is in contract to purchase a large site in West Chelsea.

[NY YIMBY] — Claire Moses 

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