Miami’s new development sales center showdown

The high-stakes battle for buyers plays out in multimillion-dollar tricked-out galleries

Ramon Corona, Daniel de la Vega and Jon Paul Perez explored Paramount’s new sales center
Ramon Corona, Daniel de la Vega and Jon Paul Perez explored Paramount’s new sales center

From the South Florida Market Report: Ever been at the mercy of a bouncer while trying to gain admittance to a sales gallery?

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At the VIP launch party last spring for Paramount Miami Worldcenter, more than 1,100 attendees made the attempt, with varying degrees of success, to do just that. The party, replete with what developer Daniel Kodsi claimed was the largest disco ball in the world, included a roped-off entrance and a line of eager guests on a red carpet rivaling the queue for LIV at the Fontainebleau on a Friday night. [more]