The Real Deal New York

From the January issue: With the hotel business in New York City continuing to boom, a market niche is widening for select-service hotels in mid-block locations. These properties – think of brand offshoots such as Hilton Garden Inn or Holiday Inn Express – fall between the “budget” and “luxury” categories, offering mid-priced beds, decent coffee and wi-fi access. Hotel developers such as the McSam Hotel Group, the Lam Group and Hersha Hospitality are piling on to build them, encouraged by a real estate market that is favorable to smaller, hotel buildings tucked away on side streets, especially in areas like Midtown South, Midtown West and Chelsea. Gary Wisinski, chief operating officer of McSam Hotel Group, said that his company has plans for several new select-service mid-block hotels.