The Real Deal New York

From the May issue: With the rental apartment market flagging, landlords are being forced to change the way they handle their rental listings, and brokers accustomed to “exclusives” may be in for a rude awakening. Where landlords once relied predominantly on exclusive listings, giving their apartments to just one broker or firm to rent, they are now offering the units to multiple brokerages, and pursuing other means of exposure to attract scarce renters. The shift follows a similar change on the new development front, where some developers are now forgoing exclusive sales and marketing teams and instead bringing on sundry brokerages to compete with one another.