
David Picket, president of the Gotham Organization, inside 200 West, his firm’s new rental on West 72nd Street.
From the December issue: West 72nd Street and Broadway epitomizes old New York. Brick-and-terra-cotta icons like the famed Dorilton mix with the bright lights of Gray’s Papaya. But there’s a newcomer that looks more like South Beach, splashing glass amid the stately stone.
Named 200 West for its 72nd Street address, the 19-story rental tower broke ground in 2007, near the height of the boom, and is scheduled to start leasing in February. In addition to the 196 apartments, the building, which wraps an obtuse-angled corner, also has a total of 50,000 square feet of big-box-style, multilevel space for three retailers. That’s in a neighborhood where stores typically measure a fraction of the size. “We will certainly liven up that corner a lot,” said David Picket, president of the Gotham Organization, the developer of the $220 million project and one of its three investors. The others are Philips International Holding and Rhodes NY.



