More busy buyers are using ‘previewers’ to weed out unsavory listings
From the June issue: In politics, most elected officials have some sort of “advance” team
that arrives at events hours beforehand to scout out a perfect photo op
or to set up a news conference. It turns out similar sorts of advance people exist in New York real
estate, in the form of brokers and personal assistants who preview
properties before the potential buyer even walks through the door.
While brokers have been doing this for some time, more personal
assistants are taking on a surrogate real estate role for their bosses.
Previewing properties in New York has become an increasingly
popular trend as buyers have become pickier about getting bargains and
inventory has risen. On a recent episode of the new real estate reality television show “Selling New York,” high-end broker Michele Kleier showed a townhouse to an advance man checking out the property for an unnamed Hollywood bigwig. [more]
