The Real Deal New York

Ilan Bracha, head of Elliman’s top team, departs to start a franchise

January 03, 2011 01:45PM
By Candace Taylor

Ilan Bracha
Ilan Bracha
From the January issue:
[Updated 1:30 p.m. with comments from Prudential Douglas Elliman CEO Dottie Herman] For years, Texas-based real estate franchise company Keller Williams Realty has wanted to get into the lucrative Manhattan market. The question was how. Now, the fast-growing company is betting that it’s finally found the right partner for the job, in the form of Manhattan superbroker Ilan Bracha, a managing director at Prudential Douglas Elliman and head of the powerhouse Bracha Group, the top-ranked team at Elliman in terms of gross commission income. This month, Bracha is launching the first Manhattan franchise of Keller Williams. [more]

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