The Real Deal New York

Sternlicht’s next stop: New York City

Active elsewhere in the country since the bust, Barry Sternlicht's Starwood Capital has recently ramped up its deal-making here

August 03, 2011 10:30AM
By David Jones

Joe Farrell
Barry Sternlicht

From the August issue: Barry Sternlicht started his company, Starwood Capital Group, during a downturn — and recently he’s been expanding it, especially here in New York.

Since the beginning of the year, Sternlicht, the firm’s chairman, has been ramping up his Manhattan deal-making.

The brains behind the iconic “W”brand, he’s picked up a slew of Manhattan properties in the last few months, including 1414 Avenue of the Americas, and the former Donnell Library on West 53rd Street, among others.

While Sternlicht has been one of the most active real estate players of the downturn, the focus on New York marks a shift from 2009 and 2010, when he concentrated on distressed properties in other parts of the country. Notable was his company’s 2009 deal to buy a 40 percent stake in Corus Bank’s distressed loan portfolio for $554 million after the lender was shut down by regulators. [more]

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