Interest in Pinterest: Social media craze takes real estate industry by storm

From the April issue: “Getting pinned” has taken on a new meaning for the 11.7 million monthly visitors to the hottest new social media website: Pinterest.

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Not surprisingly, New York City real estate professionals have also gotten in on the action. And they’re finding that the photo-focused site is ideally suited to property sales, perhaps even more so than Twitter or Facebook. [more]