The Real Deal New York

Residents of luxury buildings demand more of the concierge

February 15, 2014 01:00PM

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A concierge desk in Manhattan

A concierge desk in Manhattan

WEEKENDEDITION Concierge services in high-end Manhattan properties are increasingly being asked to go above the call of duty, performing services such as wedding planning, pet-walking, carpet-cleaning and computer set-up.

For instance, on Valentines Day, Isabelle Hogan — the chief concierge at the Mark, a condo-hotel at 25 East 77th Street on the Upper East Side – sprinkled flower petals on the floor, put champagne on ice, and filled bedrooms with candles for building residents.

Jenene Ronick, CEO of Luxury Attaché, which services 20 residential buildings in Miami and New York, including 100 Eleventh Avenue and New York by Gehry at 8 Spruce Street, told the Wall Street Journal that homeowners’ increasingly want to feel like they are living in a hotel.

But that doesn’t mean that concierges come from hospitality backgrounds. The shifting demand for concierges that can accommodate any request at a moment’s notice means that concierges are now coming from creative sectors – many started as fashion designers or chefs, according to the Wall Street Journal. [WSJ]Christopher Cameron

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