The Real Deal New York

BHS top gun Shlomi Reuveni joins Town new development

High-profile hire comes month after showdown between firm’s top brass

April 02, 2014 06:29PM
By Katherine Clarke

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From left: Jeff Appel and Shlomi Reuveni

From left: Jeff Appel and Shlomi Reuveni

A month after Town Residential owners Joseph Sitt and Andrew Heiberger settled a legal battle for control of the firm, the company has scored a major coup with a high-profile hire.

Brown Harris Stevens senior managing director Shlomi Reuveni, who headed up the Brown Harris Stevens Select new development marketing team, has joined Town as a managing director of new development, The Real Deal has learned.

“We are thrilled to have Shlomi Reuveni join us in this key leadership role based on his stellar track record, client-centric approach, outstanding reputation and accomplished career,” said Jeff Appel, President and COO of Town, in a statement provided to The Real Deal.

Reuveni’s hiring may signal a changing of the tides at Town as it comes after a wave of recent defections from the company following the legal dispute. Recent departures include those of Robert Dvorin, Clayton Orrigo and Patty LaRocco, all of whom went to competing brokerage Douglas Elliman, and James Cox, who moved to Stribling & Associates.

Town’s spokesperson told TRD that Reuveni’s hiring would be the first in a number of personnel announcements at the firm in the coming weeks.

“The new development division is poised to emerge as a cornerstone of Town’s impressive offerings,” Reuveni said in a statement.

During his time at Brown Harris Stevens, Reuveni represented high-profile developments like the Laureate on the Upper West Side, Merritt House on the Upper East, and 15 Union Square West and Reade57 in Union Square and Tribeca, respectively.

“Shlomi Reuveni has been a successful broker for many years and we wish him well in his future endeavors,” said Hall Willkie, president of Brown Harris Stevens.

  • JonTheBroker

    Huge win for TOWN.

  • Townie

    Shlomi fits right in w those knuckleheads!

  • Observer

    Town just doesn’t get it. This is a business where you need to have leaders that people trust and like…

  • BHS Sales Manager

    Shlomi has a terribe reputation, BHS was letting him go. Another bad move for Town

    • Gerta

      If that’s the case, why does the BHS website still have him listed as a broker? Also, what is the deal with the titles? Didn’t DOS make titles for brokers and agents illegal since they were seen as being solely for marketing purposes?

  • Spectator

    Strange move for Shlomi given the recent events at “Clown Residential” as it’s referred to by the other major brokerages. Maybe he can convince some Harlem developers to bring more product over to the nearly defunct firm, but this obviously won’t help any of the downtown brokers that are still left.

  • BOB

    Shlomi, your BHS page is still live…it’s not too late!!! http://www.bhsusa.com/real-estate-agent/shlomi-reuveni

    • Dandy Andy

      That’s funny. It’s going to take Brown Harris Stevens Johnson 3 months to get the web guy there to fix this.

  • Donald Rump

    Just the start haters

  • counterproductive

    this guy is a clown, weak move by sitt residential

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