From left: Rapid Realty's Anthony Lolli, Adrian Cardona, Gabriela Falquez and Carlos Angelucci

From the February issue: Rapid Realty’s Brooklyn headquarters was buzzing on a Thursday afternoon last month, as agents jostled for space at computers lining the exposed-brick wall. For an office housing 30 agents, the sleekly designed space is tiny — only around 500 square feet.

But that’s the point, explained Rapid founder Anthony Lolli; the young rental brokerage prides itself on being efficient. The black-and-metal bar stools that serve as the only seating, for example, are “not supposed to be comfortable,” he said, since agents are encouraged to be out doing deals rather than sitting in them. [more]

Brooklyn-based Rapid Realty is living up to its name. The
rental brokerage is expanding quickly and will open at least two new
offices in the next several months, according to Carlos Angelucci, the
company’s COO, who said the firm is also in the process of franchising
its business. The company, which currently has offices in Crown
Heights and Park Slope, is opening small branches in Bay Ridge and on
Northern Boulevard in Queens. The company is also planning to open a
Williamsburg office, he said. In addition, the company, founded in
1998 by CEO Anthony Lolli, is working on franchising, Angelucci said,
noting that some of the new locations may become franchisees. [more]