Renderings of the Limelight Marketplace

The famous 1990s nightclub Limelight is getting a rebirth as a nifty retail experiment and it’s proving successful, with 75 percent of the available 60 shop spaces leased, according to the project’s marketing director. Established retailers that have already signed on are Caswell Massey, America’s oldest retailer (they made George Washington’s cologne), and Hunter Boots, the 150-year-old firm that supplies boots to England’s Royal Family. New York newcomers include Mari’s New York — Mari Tuttle was a chef at Balthazar’s, and this is her artisanal brownie business — It’s Sugar, a candy store created by Jeff Rubin, co-creator of Dylan’s Candy Bar, Carter & Cavero Old World Olive Oil, and Silly Souls, a baby goods store. They’re also negotiating to bring in four restaurants. Note: Correction appended. In February, retail developer Jack Menashe, creator of the successful chain store Bang Bang, leased the deconsecrated, early Victorian-age church and started renovations for what he calls “the next generation in retail.” Note: Correction appended.
[more]