
Images from 127 East 78th Street and the listing agents (from top), Matt Perceval and Michael Pellegrino, both of Sotheby’s
An Upper East Side summer townhouse rental has jumped to its third brokerage in five years — with a price increase.
The 4,000-square-foot townhouse at 127 East 78th Street hit the rental market today for $25,000 a month. But rather than seeking year-long tenants, this listing is hoping to nab summer residents only — something it’s failed to do twice before.
The four-bedroom, three-and-a-half-bathroom home, which is available for July and August only, was first listed by Warburg Realty for $20,000 a month in 2006. Halstead Property had the exclusive three years later, with an asking price of $24,500 per month, that was later chopped to $19,500. And, after a failed effort to market the townhouse as a “holiday season” rental in 2010, also with Halstead, (asking $15,000 for a Dec. 19 to Jan. 1 lease term), the listing moved to Sotheby’s International Realty.
[more]



