
From the September issue: When you have a baby, you are afraid they are going to get into your medicine cabinet or accidentally roll off the bed. You have to keep a close watch. Even when that baby grows up, as a parent you are still afraid they’re going to get hurt.
That’s the way I feel about my one-year-old daughter, Sophie, and it’s also the way I feel about The Real Deal.
Even though it’s reaching a milestone moment this month with its 100th issue, I still worry about the stray typo or flat headline that is going to jeopardize the magazine’s survival
and consign it to the dustbin for readers.
Those heightened fears stem from the very early days of the magazine, back in 2003, when it was headquartered out of founder (and publisher) Amir Korangy’s apartment. As The Real Deal‘s only other full-time employee (alongside part-time ad man Yoav Barilan, now our director of marketing operations), I knew we had only a few chances to get it right before we would lose readers’ attention, run out of money, or both.
So for me, this issue is a great celebration of the magazine’s resilience. [more]