Brown Harris Stevens Development Marketing President Stephen Kliegerman and the Dillon
Brown Harris Stevens is in and Corcoran Sunshine Marketing Group is out at the Dillon condominium in Hell’s Kitchen, the new marketing team announced today. Twenty-eight units remain available in the seven-story SDS Procida-developed building, at 425 West 53rd Street. [more]
The Dillon, a 83-unit condominium at 425 West 53rd Street between Ninth and 10th avenues, rolled out two red carpets for brokers last night to debut its townhouse units and showcase its penthouses (see photos above).
Developed by SDS Procida and marketed by Corcoran Sunshine Marketing Group, the Dillon is 60 percent sold, including one of the nine townhouses, according to a spokesperson for the project. The available units range from a 565-square-foot studio priced at $595,000, to a four-bedroom townhouse spanning 2,750 feet and priced at $4.15 million. The six-story building hit the market in May 2010.
Nina Freudenberger, founder of the interior design firm Haus Interior, made an appearance to show off the interiors she designed, followed closely by cameras from the HGTV reality television series, “Real Designing Women,” on which she will star. Comments
The Dillon, SDS Procida Development Group’s 83-unit condo at 425 West 53rd Street, between Ninth and 10th avenues, officially opens for sales this week, with occupancy slated for next month. Meanwhile, the city celebrated hitting the 100,000 milestone for affordable housing units created or preserved since 2003, and Meltzer/Mandl was tapped to design Westrock Development’s planned affordable housing rental development at 920 Westchester Avenue in the Bronx’s Hunts Point neighborhood. SDS Procida Development Group has also sold out and closed all apartments in its be@william condominium at 90 William Street in the Financial District. Click here for more. TRD [more]
Kelly Mack, 36, is president of Corcoran Sunshine Marketing Group.
Specializing in the planning, design, marketing, and sales of luxury
residential developments, the company has generated over $9 billion in
sales since she became president in 2006. Mack earned her MBA at New
York University before joining Corcoran Sunshine, where she became
executive vice president in 2004. Last year, Mack was named the
first-ever Distinguished Young Alumna by New York University.
Which amenities are popular in new buildings today, and how has that
changed over the past year?
Amenities still create value — that
hasn’t changed. The strength of sales at a building like the Rushmore,
one of the most amenitized buildings in Manhattan, demonstrates that new
development buyers still want the complete package. That being said,
are there other developers who are scaling back on amenities during
predevelopment? Some are.
Compiled by Candace Taylor. [more]
