Demand for rental apartments is increasing thanks to the nation’s 80 million echo boomers, also known as generation Y (Gen Y) or millenials, Urban Land reported, as this generation continues to make its presence known in the real estate market.
“Its impact on real estate and the economy in general will be as striking and long-lasting as that of the baby boomers,” said Leanne Lachman, governor of the Urban Land Institute and president of Lachman Associates, a real estate consulting and research firm.
A survey by ULI of 1,241 18 to 32 year-olds shows that most Gen Y-ers anticipate buying a home within the next three to five years.
Echo boomers already have massive buying power of more than $200 billion yearly, pointed out Carol Ruiz, assistant chair of ULI’s Residential Neighborhood Development Council. [more]
