The Real Deal Los Angeles

Atlas and Runyon plan hip megadevelopment for
Alameda Square

Developers reveal plans for 30-acre site dubbed ROW DTLA

January 15, 2016 10:33AM

  • Print
Row DTLA Renderings Lookbook

A rendering and lookbook image from the plans for 777 Alameda Street (Credit: Runyon Group)

What do you do with 32 acres of land just south of the Arts District?

If you’re New York’s Atlas Capital Group, you plan the reuse of six historic buildings, 100 shops, 15 restaurants, and 1.3 million square feet of creative office space. No big deal.

When a group of investors led by Atlas bought LA’s Evoq Properties for $357.4 million in Aug. 2014, the star property the group acquired was the sprawling landmark Alameda Square at 777 Alameda Street, one of the largest contiguous properties Downtown.

New renderings released by Runyon Group, which has joined as Atlas Capital’s local development partner, reveal the adaptive reuse plans for the site, which is now called ROW DTLA. In addition to office and commercial space, the plans for the 2 million-square-foot mixed use project include parks, shops, event space, and space dedicated to “the arts.”

Row DTLA rendering

A rendering of the plans for 777 Alameda Street (Credit: Runyon Group)

A “lookbook” released by Runyon shows hipster-chic models and images of the building’s pre-renovation bones.

“Thirty acres in the heart of Downtown Los Angeles have been united under one ownership and one cohesive vision,” it says.

Industry Partners is leasing the office space.

The project, designed by Rios Clementi Hale Studios, is expected to open in Summer 2016.

[Urbanize] – Hannah Miet