The Real Deal Los Angeles

Bijan store sold to Louis Vuitton parent company for stratospheric $19K psf

Price tag for the Rodeo Drive store was $122M

August 26, 2016 08:30AM

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The Bijan storefront at and LVMH CEO Bernard Arnault

The Bijan storefront at 420 North Rodeo Drive and LVMH CEO Bernard Arnault

When the sale of Bjan made news last month, industry insiders knew it was a record breaker, but not the extent of it, nor the buyer.

The iconic yellow Rodeo Drive store sold for $122 million to the parent company of Louis Vuitton, LVMH Moet Hennessy Louis Vuitton, according to CoStar.

That’s a whopping $19,405 per square foot for the 6,287-square-foot store, significantly pricier than Chanel’s storefront down the road, which the fashion house bought for $13,217 per square foot last year.

The seller, according to CoStar, was the Brooks Caddell Barton Trust and Dominium Management. They were represented by HFF’s Bryan Ley, Marc Schillinger, and Bill Fishel.

Properties on Rodeo Drive rarely sell, JLL broker Houman Mahboubi told the L.A. Business Journal last month. That’s why, he said, “the value only goes up.” [LABJ]Cathaleen Chen