Related runs from recession
Mega-developer Stephen Ross now staring down crucial career test March 01, 2009 09:12PM By David Jones
Stephen Ross at Dolphin Stadium in Miami. Ross bought a 95 percent stake in the NFL team in January for a reported $1 billion.
In the boom-and-bust real estate world of the last couple of years,
billionaire developer Stephen Ross, the CEO and founder of the Related
Companies, cut an unusual figure.
The former tax attorney and 35-year industry veteran is
regarded as an old school, buy-and-hold real estate type, who doesn't
make a habit of overleveraging himself on the $15 billion worth of real
estate projects in Related's portfolio. In fact, when other developers
fail, banks come to him for advice on how to help them.
"Everyone holds him in high regard," said Ron Solarz, executive
managing director at the commercial brokerage Eastern Consolidated.
"Unlike some of his competitors, I've never heard a bad word about
Stephen Ross or Related Companies."
While Ross clearly has earned the respect of the industry,
some are questioning whether even he may have tested the limits of his
success with the redevelopment of the Hudson Yards site on Manhattan's
far West Side.
Last May, Related stepped in as the white knight two weeks
after the Metropolitan Transportation Authority, which owns the 26-
acre parcel, watched its deal for Tishman Speyer Properties to develop
the site collapse. In a blockbuster agreement worth $1 billion,
Related, the largest residential developer in the city, was granted the
development rights.
However, at the beginning of last month, with the economy still
crumbling and lending frozen, Related struck a deal with the MTA to
delay its closing on the project by a year. In exchange for paying
nearly $9 million, Related was able to avoid making a down payment of
$43.5 million — and the pressure associated with beginning the project
now.
"To any reasonable observer, the fate of Related's plan seems very much
in doubt," said Andrew Berman, a member of the Hudson Yards Community
Advisory Committee and longtime critic of the MTA's Hudson Yards plan.
"Even in the headiest days of the real estate boom, Hudson Yards was a
heavy lift. Now it seems like a lead balloon."
Dan Fasulo, managing director of research at Real Capital
Analytics, put it this way: "That [was] a difficult and complex project
when the market is going great."
Meanwhile, Ross recently told The Real Deal that
"being a real estate developer today is like an oxymoron. When there's
no money, there's no business. So, today to say you're going to go out
and develop something, I think anybody who told you that — I think is
smoking dope or something."
Ross said he believes that the New York real estate market may
not recover before 2011. "Real estate is only a byproduct of the
economy," he said. "If the economy is tanking, the real estate industry
will go down with it. It's not a separate industry."
Ross refused to address the specifics of Related's agreement
with the MTA, but he argued that Hudson Yards must be redeveloped if
New York hopes to expand its economy.
"I've never believed in the theory that things will always do well next
year because they did the year before," he said. "We're going through a
bigger correction than we've had in a long, long time. I guess if
there's one thing experience does for you, it teaches you how to
survive. I've survived in the past and I'll survive in the future."
Related's roots
In 1962, Ross graduated from the University of Michigan (an
institution whose business school was named after him following his
$100 million donation in 2004), and later earned a law degree at Wayne
State University and a master's degree in tax law from New York
University. He founded his company in 1972 under the name Related
Housing Companies, and established it as a leading developer of
government-assisted affordable housing.
In the 1980s, the company developed residential towers across
the city, including the former Parc Place at 225 Rector Square, and
expanded the business under the name Related Companies with mixed-use
projects in Miami, Chicago and California.
After the real estate crash of the early 1990s, Ross split Related into
three divisions: a mortgage finance business; a development unit, with
more than $10 billion in projects nationwide; and a property management
unit, which manages 21,000 residential units, as well as 1 million
square feet of retail and commercial space nationwide.
However, it was the 2004 completion of the $1.7 billion Time Warner
Center, the largest construction project in the city since the World
Trade Center, which catapulted Related to new heights.
The twin-towered center — a retail, residential and commercial behemoth
where Ross owns a penthouse — is credited with helping to restore
Columbus Circle's grandeur and spurring billions of dollars in new
investment in the area.
Robby Browne, a top residential broker at the Corcoran Group, said
Related is one of the rare developers that delivers on its promises in
residential real estate.
"I think it's a stamp of approval that so many of the Related people live in buildings they build," said Browne.
David Wine, the company's vice chairman, lives in the Park
Imperial, which was also developed by Related and is only blocks from
the Time Warner Center.
Recession or no recession, Ross hasn't stopped with acquisitions, both in real estate and beyond.
In January, Ross, who played high school football growing up in Miami,
purchased a 95 percent stake in the Miami Dolphins for $1 billion. (The
acquisition was not his first in the sports world. In 1988, he bailed
out his good friend Donald Trump when Trump got stuck with losses from
the New Jersey Generals during the waning days of the old United States
Football League.) "It's not like people are going home and going to
sleep at 6 p.m.," said Ross, who has a number of struggling projects
around the country. "Life's not over. We can make too big of an idea
that we're in a serious recession. That's why entertainment has not
suffered like [other industries]."
Related is also moving forward on other key projects in New
York, including the Gateway Center Mall, which is scheduled to open at
the former Bronx Terminal Market in mid-2009. And, the company is
scouting locations to acquire and renovate affordable housing units
under a partnership with former New York Giants running back Tiki
Barber.
The chief executive of Tiki Ventures, Mark Lepselter, said the
companies have closed a deal to redevelop 3,500 units in Virginia and
North Carolina, and are close to reaching agreements in other markets,
including Yonkers, N.Y.
"We felt [Ross] was the best person to guide us," said
Lepselter. "Stephen said to us that the real way to earn your stripes
in the business was to get into the affordable housing world. He said,
'if you want to learn the business this was the best place to start.'"
Feeling the sting
Still, even Related is beginning to feel the sting of the credit crunch.
Starting in 2006, Related canceled its high-profile Icon Las
Vegas and Las Ramblas condo projects, both in Las Vegas, due to high
construction costs and weak demand.
In Aspen, Colo., construction partially stalled in September 2008 at
the Related WestPac Snowmass Center after $520 million in loans from
German lender Hypo Real Estate fell through.
And, like nearly every development company, Related also took a
significant hit with its South Florida portfolio, although last year,
the chairman of the Related Group of Florida, Jorge Perez, formed a
massive fund with Philadelphia-based Lubert-Adler partners to scoop up
distressed inventory in the market. In an unusual step, Related has
used the fund to buy and resell unsold inventory from its own condo
projects, using the proceeds to pay off debt.
Meanwhile, Related owns 13 percent of the struggling commercial real
estate lender Centerline Holding Co., of which Ross is chairman.
Centerline was suspended from the New York Stock Exchange and was
teetering on the brink of collapse in late 2008. Around that same time,
Centerline's debt rating was downgraded to junk status after analysts
raised concerns over its ability to meet short-term obligations.
Related officials say, however, that Centerline's financial struggles
do not have a material impact on Related.
Here in New York, lenders are tightening the screws on new
mortgages for buyers at the Brompton, a Robert A.M. Stern-designed
luxury condo on 85th Street and Third Avenue. At least 25 buyers have
retained real estate attorney Adam Leitman Bailey and are preparing
possible litigation if concessions are not made on their apartments.
"A lot of people are unable to qualify [for financing] under the new
guidelines," said one of the buyers under contract at the Brompton who
asked not to be identified.
Related says 90 percent of the units in the 22-story luxury tower are
under contract, with prices ranging from $615,000 for a studio to $7.95
million for a 4,500-square-foot, five-bedroom penthouse.
The developer has told buyers it has a waiting list of 200 potential buyers.
"We continue to meet the obligations of our contracts, and expect our
purchasers to meet theirs," said Joanna Rose, a spokeswoman for
Related. "We have no intentions to offer concessions."
Buyers at the Harrison, another Stern-designed condo at 205
West 76th Street, where Related is offering luxury apartments ranging
from $765,000 for a studio to $7.1 million for a 2,900-square-foot,
five-bedroom unit, are also having second thoughts about closing,
sources said. Related says its position is the same as at the Brompton
— no concessions — and that the waiting list remains long.
Defying the down market
Meanwhile, Related seems to be defying the down market at its ultra
high-end project Superior Ink at 400 West 12th Street, which has 68
condo units and seven townhouses. According to Rose, 80 percent of
units are under contract at the site, which is scheduled to be finished
this fall. Prices at Superior Ink, which will reportedly be home to
actress Hilary Swank, are in the $3,000-per-square-foot range.
While many of Ross' projects have stalled because of the
recession, he isn't shy about taking advantage of the down economy
where he can. He told The Real Deal that Related is working with Deutsche Bank to rescue a number of troubled projects in New York.
While Ross declined to specify which New York projects he is working
on, company officials pointed to two failed condos — the Tribeca Tower
on Duane Street and the Aurora on West 57th Street — that Related
rescued during the last major downturn in the 1990s.
And, in September, Deutsche tapped Related to rescue its
disastrous $4 billion Cosmopolitan Resort & Casino in Las Vegas,
where the original developer defaulted on about $900 million in loans.
Among other projects on Related's radar is the former Macklowe
Properties site at the Drake Hotel, on Park Avenue between 56th and
57th streets, where Deutsche filed suit to foreclose in 2008. According
to published reports, in January iStar Financial put its senior
position on the Drake Hotel mortgage on the market for $160 million,
representing a 25 percent discount on the note.
Ross was one of six reported bidders and he was recently
quoted as saying the site was one of the "best pieces of property for
development in the city."
However, even though some of Related's projects are moving
forward, Hudson Yards is still daunting. Real estate observers are
predicting that the project as originally envisioned will not be built
anytime soon.
Attorney Ed Mermelstein, who is not connected to Related, said
the only way for the company to kick-start Hudson Yards is to come up
with a scaled-down version of its proposal.
"Hudson Yards is not immune, and in many ways, is in a much worse position than other projects in New York," said Mermelstein.
Still, real estate attorney Jamie Heiberger-Jacobsen, who is also not
affiliated with the company, said Related is financially strong enough
to ride out the downturn.
"In times like this, the new money gets hurt and the old
money is there to stay," she said. "They're solid and strong enough
where they can sit back and say, 'no more construction at the moment.'"
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Comments
Anonymous
I'm currently in contract to purchase an apartment at Related's Superior Ink condominium in the West Village. Naturally, I had no idea that the NYC housing market would come under such pressure when I committed myself nearly 14 months ago. Nor did I foresee the awful meltdown in the financial markets since then. However, given these facts I remain confident that I made a good choice in going with Related. I've know about their solid reputation for a number of years and always felt secure that Chairman Ross and his company will deliver all that they promised - very high quality craftsmanship, excellent materials and their good name to back it up. I've had more than a few restless moments over the last year questioning my decision to purchase at Superior Ink. But in the end I feel comfortable that I bought an apartment that's in a great location, was designed by a great architect, and is being built by one of New York's premier developers - the Related Companies and Stephen Ross.
Comment #1 Posted By: Anonymous 03/03/09
Anonymous
It's easy to empathize with buyers at the Brompton and Harrison who are trying to win concessions from Related. The game has changed with respect to getting bank financing and lower property values, particularly with new construction, just adds to the pain for buyers. If Related were to make some concessions - dropping prices over all, or just assuming closing costs - those actions can have positive, long term effects on customer relations. But any concessions must be given across the board to everyone in the same condominium or risk alienating and punishing those who closed as per the terms of their original agreement. Granting concessions like assuming closing costs would demonstrate that Related understands and appreciates the plight of their buyers and the new realities of today's real estate market. By assuming closing costs and not reducing the over all price of the units, Related would still likely turn a healthy profit and keep their customers from walking away.
Comment #2 Posted By: Anonymous 03/03/09
Anonymous
#1, How long have you been working for Related?
Comment #3 Posted By: Anonymous 03/04/09
Anonymous
About 14 months #1
Comment #4 Posted By: Anonymous 03/04/09
Anonymous
I guess #1 should have written, "I have no faith in either Related's management team or in its chairman. I have no faith that they will be able to deliver a high quality product, as promised. And I have even less faith that my purchase will be a wise one. Still, I bought there anyway." Had #1 written something along those lines it would surely prove that this person was not an employee of Related. Rather, it would show that the writer was a nut.
Comment #5 Posted By: Anonymous 03/04/09
Anonymous
There were a lot of real estate developers in NYC just a few years ago. Some were big and well capitalized while others - the majority, it now seems - were small, underfunded startups. Going with a large, successful and well capitalized developer like Related makes a lot of sense these days. After all, when a small developer goes belly up, it's can be awfully messy trying to get one's deposit back.
Comment #6 Posted By: Anonymous 03/07/09
Anonymous
Steve Ross is a survivor--this is not his first test, he will succeed and create a whole new business model, can;t wait to see what he does next
Comment #7 Posted By: Anonymous 03/09/09
Anonymous
Steve Ross is a survivor--this is not his first test, he will succeed and create a whole new business model, can;t wait to see what he does next
Comment #8 Posted By: Anonymous 03/09/09
Anonymous
Please post. Thanks, Ed
Comment #9 Posted By: Anonymous 03/14/09
Anonymous
Never heard a not nice comment about Ross? Seriously?
Comment #10 Posted By: Anonymous 03/17/09
Anonymous
Why don't more people press Related and Ross for answers about their plans to develop property in East 90s, which is one of the few remaining open spaces set aside for tennis courts, children's play area, chess playing, basketball courts, etc. in the area? More construction for what purpose? Who needs another high rise??
Comment #11 Posted By: Anonymous 06/01/09
Anonymous
Has anyone tried to renegotiate their contract at the Harrison or attempted to ask Related to assume closing costs?
Comment #12 Posted By: Anonymous 06/02/09
Anonymous
Funny, the project in Snowmass has fallen apart and Related Westpac has walked away from a 300+acre project in Glenwood Springs. Does anyone really think this company has a chance. I guess buying a football team is more important than following through on real estate contracts.
Comment #13 Posted By: Anonymous 07/04/09