Elliman marketing Nobu hotel-condo in Tel Aviv

New York /
Mar.March 14, 2008 05:04 PM

Prudential Douglas Elliman’s new international marketing arm is working on the first ever hotel-condo named after Japanese restaurant owner and chef Nobu Matsuhisa — a 225-unit Nobu Hotel and Residences in Tel Aviv.

Nobu, a world famous chef, has established restaurants in hotels like the Belvedere Hotel in Greece, InterContinental Hong Kong and the Gramercy Park Hotel. He has two other New York City restaurants: on West 57th Street and a two-part Location On Hudson Street.

Neal Sroka, who recently left the Corcoan Group, is now working with Raphael DeNiro, an executive vice president at Prudential Douglas Elliman and a partner in the project (and son of Robert DeNiro), on the marketing of the Tel Aviv development.

With the arrival of Sroka at Elliman, the company is tackling Nobu and six other international projects, mostly residential, in Tel Aviv, Moscow, Dubai, and the Caribbean. He and his team of seven brokers have contracts out with six other developers.

“[Elliman] wanted me for my international business,” said Sroka, president and COO of Douglas Elliman Worldwide Consulting.

“We’re helping our clients reach a broader environment,” Sroka said.

Meanwhile, Louise Sunshine, chairman of Sundezio, is also going global.

Her new venture, Domineum.com, will be a global online media company providing a multiple listing service for luxury condos, condo hotels, and fractional interests in the top 50 global and resort markets. It will go live this fall.


Related Articles

arrow_forward_ios
(Image by Wolfgang & Hite via Dezeen)
Hudson Yards megadevelopment inspires a new line of sex toys
Hudson Yards megadevelopment inspires a new line of sex toys
Cammeby's International Group founder Rubin Schron and, from top: 194-05 67th Avenue, 189-15 73rd Avenue and 64-05 186th Lane (Credit: Google Maps)
Ruby Schron lands $500M refi for sprawling Queens apartment portfolio
Ruby Schron lands $500M refi for sprawling Queens apartment portfolio
Wendy Silverstein (Credit: Getty Images)
Wendy Silverstein, co-head of WeWork’s real-estate fund, is out
Wendy Silverstein, co-head of WeWork’s real-estate fund, is out
Airbnb CEO Brian Chesky. (Airbnb, Getty)
Airbnb’s losing spree continues with $1B loss in Q1
Airbnb’s losing spree continues with $1B loss in Q1
Madison Realty principal Josh Zegen, Raphael Toledano with the properties at 325-329 East 12th Street and 223-235 East 5th Street (Madison Realty, Google Maps, Toledano by Michael McWeeney)
Madison Realty Capital closes on Toledano’s bankrupt East Village portfolio
Madison Realty Capital closes on Toledano’s bankrupt East Village portfolio
Chief People Officer Carolyn Patterson (Getty, Yelp)
Yelp to experiment with return-to-work plans
Yelp to experiment with return-to-work plans
Brookfield Asset Management’s Bruce Flatt (iStock)
Brookfield posts record FFO in Q1 — but not because of real estate
Brookfield posts record FFO in Q1 — but not because of real estate
From left: Furnished Quarters' Steven (left) and Gary Brown with 315 West 33rd Street (left) and 158 West 27th Street (Furnished Quarters, CityRealty, CityFeet)
Landlords sue hospitality stalwart Furnished Quarters
Landlords sue hospitality stalwart Furnished Quarters
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...