Williamsburg developer holds out for buyers

New York /
Feb.February 10, 2009 04:38 PM

The Northside Piers condominium is slashing prices to bring in buyers and clear
out excess inventory
, but another Williamsburg waterfront developer is holding
out.

“You don’t bid against yourself,” developer Jeff Levine told The
Real Deal
after the Brooklyn Real Estate Roundtable today, saying that even though he has not sold that many units at the
Edge
since Lehman Brothers collapsed, he has no intention of lowering prices or
adding incentives like rent-to-own, as the Northside Piers has done. Prices
at the 575-unit Edge, which is made up of two buildings at 34 North 7th Street and 22 North 6th Street,
are about $900 per square foot.

Levine said earlier today at the roundtable, held at the Brooklyn
Historical Society, that he expects the market to turn up by the time the Edge
is completed in the fourth quarter of this year, and that is when people will
start buying again.

Not all roundtable attendees were so optimistic, however. Michael O’Brien,
CEO and director of industrial sales and leasing at M.C. O’Brien, said he
thinks it will take four years for the market to improve.

Both Levine and Don Capoccia, developer of the Toren in Downtown Brooklyn,
said that while people are more hesitant about buying, the important thing is
that potential buyers are still out looking. Both developers said they had
strong showings at open houses last weekend with between 20 and 30 people, and both
have partnered with lenders Wells Fargo and Chase Home Mortgages to assist
potential buyers with financing.


Related Articles

arrow_forward_ios
(Image by Wolfgang & Hite via Dezeen)
Hudson Yards megadevelopment inspires a new line of sex toys
Hudson Yards megadevelopment inspires a new line of sex toys
Cammeby's International Group founder Rubin Schron and, from top: 194-05 67th Avenue, 189-15 73rd Avenue and 64-05 186th Lane (Credit: Google Maps)
Ruby Schron lands $500M refi for sprawling Queens apartment portfolio
Ruby Schron lands $500M refi for sprawling Queens apartment portfolio
Wendy Silverstein (Credit: Getty Images)
Wendy Silverstein, co-head of WeWork’s real-estate fund, is out
Wendy Silverstein, co-head of WeWork’s real-estate fund, is out
Photo Illustration of Airbnb CEO Brian Chesky and Vrbo CEO Jeff Hurst (Getty)
Home invasion: Vrbo aims to poach listings from Airbnb as summer heats up
Home invasion: Vrbo aims to poach listings from Airbnb as summer heats up
Robert Redford and the Utah ranch (Photos via Getty, UTAH REAL ESTATE / Windermere Real Estate-Utah / Jaisa Bishop)
One of Robert Redford’s Utah ranches hits market
One of Robert Redford’s Utah ranches hits market
Developer Troon Pacific CEO Gregory Malin with the home (Compass, Troon Pacific)
San Francisco’s priciest listing is Cow Hollow spec mansion asking $46M
San Francisco’s priciest listing is Cow Hollow spec mansion asking $46M
Los Angeles, New York and Miami metro areas are in the top 10 of owner-occupied million dollar homes. (iStock)
These metro areas have the most — and fewest — million-dollar homes
These metro areas have the most — and fewest — million-dollar homes
Jordan Slone of Harbor Group and The Henry at 1 Crystal Hill Drive (Harbor Group)
Harbor Group pays $54M for Rockland County apartment complex
Harbor Group pays $54M for Rockland County apartment complex
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...