Second Manhattan Uniqlo opening within two weeks

October 21, 2011 11:56AM

On the heels of opening a new clothing store on Fifth Avenue last week,
Uniqlo is opening its other new New York City location at 31 West
34th Street
today, WNYC reported.

This new store is close to Macy’s, at 151 West 34th Street.

According to the New York Observer, the location near Herald Square is
64,000 square feet; the one on Fifth Avenue is 89,000 square feet.
As The Real Deal first reported last year, Uniqlo took over the space from Ann Taylor.

The United States is at the heart of the Japanese company’s strategy,
according to Shin Odake, Uniqlo’s head of U.S. operations. Sales are
flattening out in its home market so the company is looking overseas
for growth, according to WNYC.

Odake said that attention to detail is one of the things the company
hopes will differentiate Uniqlo from its rivals, like H&M and Gap,
the latter of which recently announced it was closing several stores.
He added that Uniqlo approaches clothing from an engineering point of
view like a Japanese car manufacturer.

Odake says he eventually wants to have 1,600 stores in the United
States, almost twice the number of Uniqlo outlets in Japan. [WNYC] and [NYO]