The Real Deal New York

Stribling duo exit, join Urban Compass

Cox, Giordano bring $18M One York exclusive, Hudson Woods and overseas projects
By Julie Strickland | May 28, 2014 12:45PM

Stribling & Associates brokers James Cox Jr. and Frank Giordano have left the company to join Manhattan startup Urban Compass.

The pair will be based out of the company’s new Union Square office and focus on Manhattan-based exclusives, including a full floor unit at Tribeca’s One York condominium listed at $18 million. They will also continue to work with development projects in the Dominican Republic, Mexico and 26 custom residences in the Hudson Woods development in the Catskills, Cox told The Real Deal.

“This is a great opportunity for us because Urban Compass is technology-driven, very forward thinking,” Cox said of the move. “For us, our business fits well into this model. I’m looking to do big developments in the Dominican Republic and we have Hudson Woods, and we have great access to buyer pools and investors through Urban Compass.”

Cox comes to Urban Compass with a background in luxury hotel design, marketing and sales, including over $200 million in sales at the Esentai Tower in Almaty, Kazakhstan. He previously worked as a broker with Brown Harris Stevens from 2008 to 2009, had his own brokerage called Earth 316 from 2009 to 2011 and then joined Town Residential in 2011. He departed Town in February to join Stribling. Giordano, meanwhile, has a background in real estate and experience in the culinary field.

“Over the past year, we’ve made many strategic hires of forward-thinking agents, and James and Frank perfectly fit into that category,” Robert Reffkin, founder and CEO of Urban Compass, told TRD via email. “James and Frank will continue to focus on their Manhattan listings and clientele, while James will also use his many years of international experience to spearhead opportunities in new markets.”

Urban Compass, which currently has over 50 agents, has plans to expand into international markets, Reffkin said.

Rebecca Mason, Stribling’s Downtown manager, did not immediately respond to request for comment.

Urban Compass, which launched in May 2013, snagged headlines with a business model combining a StreetEasy-style listings website with a team of salaried “neighborhood specialists” who essentially served as rental brokers. The startup closed a $25 million funding round in September for a total of $33 million, and has since been valued at $150 million. The company made the jump to sales in December, opened a second New York City office at 19 Union Square West in February and has since welcomed a number of high-profile brokers and other industry executives who departed their firms to join the growing startup. Among the relatively recent hires are former StreetEasy head of research and communications Sofia Song, Citi Habitats alums Jason Saft and Gordun Golub and Town’s Takeshi “Takk” Yamaguchi, who brought two-dozen exclusive listings along with him.

  • Ben

    James Cox is a great guy & broker. Best of luck to him.

  • David Lessenberg

    Seriously, Urban Compass is a glorified brokerage with a cheesy name. Nothing more, nothing less. Any right minded person looking for an apt would never consider these jokers.

  • Patt

    lol oh god, another urban compass post. will the real deal please stick to quality news.

    • Eyla

      Real deal keeps covering Urban Compass because people like you keep writing posts about it!

  • Mike R

    Is this really news…didn’t I just see James Cox in the real deal jumping ship from another brokerage earlier this year? Certainly did because the guy has been to 5 different agencies in 7 years…and who the heck is Frank Giordanio “experience in the culinary field!?” Come on Real Deal; what a waste of space.

    • alecmonopoly

      hi mike r do you have an 18 mil listing?

  • urbanloss

    instead of using funding from the closed sales and rentals they had to seek it out like a literal startup company. what a joke.

  • Eyla

    It’s interesting that a broker like James could go anywhere he wants and he chose Urban Compass. They must be doing something right.

  • alecmonopoly

    James and Frank wow what a power move! Amazing thinking of making the change myself now! Cheers guys and good luck!~

  • purellplus

    The connection likely came from Takk who worked with James at Town. #smallworld