Adam Neumann complained to Jon Gray after Blackstone bet on rival: report

WeWork CEO doesn’t want landlords signing leases with competitors

TRD New York /
Dec.December 20, 2017 11:55 AM

From left: Jonathan Gray, Shlomo SIlber and Adam Neumann

Adam Neumann is not happy when his landlords partner with rival co-working companies, and he isn’t shy about letting them know.

WeWork’s CEO criticized several landlords for deals with competitors, the Wall Street Journal reported. After Blackstone Group invested in a London-based co-working company, Neumann called the private equity firm’s real estate head Jonathan Gray to complain, sources told the Journal. The two firms have done deals since.

The co-working company is taking an increasingly tough stance against its rivals amid growing competition for tenants and a dip in its occupancy rate. Over the fall, WeWork sent out offers to tenants at rival firms like Knotel or Bond Collective offering a year of free rent if they switched over.

“At first we were freaked out,” Bond Collective founder Shlomo Silber told the Journal, adding that in the end fewer tenants left than he had feared. WeWork said it ended the free-rent promotion.

Meanwhile, Knotel has accused WeWork employees of corporate espionage.

“We want to be their friends, we want to be their partners — potentially we want to acquire them,” Neumann said at a New York Stock Exchange event over the summer, referring to competitors. [WSJ]Konrad Putzier


Related Articles

arrow_forward_ios
Wendy Silverstein (Credit: Getty Images)

Wendy Silverstein, co-head of WeWork’s real-estate fund, is out

WeWork CEO Adam Neumann (Credit: Getty Images and iStock)

WeWork’s side businesses are fizzling

Sarah Pontius (Credit: Union College)

Another head rolls at WeWork

Softbank CEO Masayoshi Son (Credit: Getty Images)

SoftBank wants to reduce WeWork rescue package

What’s next for the co-working business?

What’s next for the co-working business?

Jonathan Gray

Moving out: Blackstone sells remaining stake in Invitation Homes

WeWork co-CEOs Sebastian Gunningham and Artie Minson (Credit: Getty Images and Twitter)

Do not hide or delete documents, WeWork execs tell employees amid layoffs

Masayoshi Son

Small Talk: Our foolproof plan to get SoftBank’s investments back on track

arrow_forward_ios