Infomercial king pitches his Santa Barbara ranch

Ron Popeil’s 150-acre spread has 7 miles of trails and equestrian facilities

National Weekend Edition /
Nov.November 22, 2020 09:00 AM
Ron Popeil and his Santa Barbara property (Ron Popeil, Zillow)

Ron Popeil and his Santa Barbara property (Ron Popeil, Zillow)

Inventor and infomercial king Ron Popeil’s latest pitch is for his 150-acre Santa Barbara ranch with seven miles of trails.

But wait, there’s more.

Popeil, whose Ronco company manufactured and sold various cooking devices and kitchen accessories, is asking $4.9 million for the sprawling property that includes a two-bedroom home and 800 olive trees, according to the Los Angeles Times. He paid $2.1 million for the property in 2007.

The ranch centers on the 1800s-era house, which has decks and covered patios to take in the views below. The trails lead up and around nearby mountains. There’s also a two-bedroom guest house.

There is also a swimming pool and a full suite of equestrian facilities. Adam McKaig with Douglas Elliman has the listing.

Popeil, now 85 years old, was a fixture on television for decades and best known for the phrases, “But wait, there’s more!”

He’s marketed numerous products over the years, mostly kitchen devices like a food dehydrator, beef jerky machine and the Showtime rotisserie oven. For that, all viewers had to do was, “Set it, and forget it!” Popeil said. He sold Ronco in 2005 for $55 million, but continued to serve as spokesperson and an inventor. [LAT] — Dennis Lynch 


Related Articles

arrow_forward_ios
From left: Milos Raonic, Venus Williams, Serena Williams and Novak Djokovic (Credit: Getty Images)

Luxury real estate anyone? US Open stars and their palatial pads

Luxury real estate anyone? US Open stars and their palatial pads
Lena Dunham and 60 Broadway (Credit: Getty Images)

Lena Dunham’s “massive real estate mistake”

Lena Dunham’s “massive real estate mistake”
All Falls Down: Kanye West’s “Star Wars”-themed affordable housing plan hits snag

All Falls Down: Kanye West’s “Star Wars”-themed affordable housing plan hits snag

All Falls Down: Kanye West’s “Star Wars”-themed affordable housing plan hits snag
Joan Collins and 110 East 57th Street #8EFG (Getty, BHS)

Soap star Joan Collins lists longtime Midtown pied-à-terre

Soap star Joan Collins lists longtime Midtown pied-à-terre
Tommy Hilfiger and his recently sold estate in Greenwich, CT. (Getty, Janet Milligan)

Tommy Hilfiger’s Greenwich estate sells for $45M

Tommy Hilfiger’s Greenwich estate sells for $45M
Serena Williams with 7703 Bold Lad Road and 6431 River Pointe Way (Getty, Google Maps)

Serena Williams sells Palm Beach Gardens home after buying Yadier Molina’s Jupiter mansion

Serena Williams sells Palm Beach Gardens home after buying Yadier Molina’s Jupiter mansion
Alex Rodriguez with Stuart Zook and (inset) Constantine Scurtis (Getty, Miami-Dade County Circuit Courts)

A-Rod’s ex-brother-in-law alleges racketeering, embezzlement in new lawsuit against retired Yankee

A-Rod’s ex-brother-in-law alleges racketeering, embezzlement in new lawsuit against retired Yankee
Liam Payne and his Monte Nido home (Getty, Redfin)

Plotting new direction, Liam Payne sells Monte Nido compound

Plotting new direction, Liam Payne sells Monte Nido compound
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...