Will “party house” rules hurt LA’s mansion rental industry?

Brokers say increasingly popular mansion rentals bring owners $20K to $500K per party

<em>A mansion rented for a Hallmark Channel event, From left: Aaron Kirman, Michelle Oliver and David Ryu</em>
A mansion rented for a Hallmark Channel event, From left: Aaron Kirman, Michelle Oliver and David Ryu

From the Los Angeles website: The roped-off entrance to the club used to be the height of exclusivity. Nowadays, in the age of smartphone-paparazzi and TMZ, it isn’t enough to keep the riff raff out.

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Event organizers are increasingly turning to luxury homes for private parties, industry insiders told The Real Deal. For property owners willing to play ball, the upside is high — event organizers told TRD they have spent as much as $500,000 to rent a luxury property over a three-day weekend.