New Lincoln Road Apple Store to open Saturday

Lincoln Road Apple Store
Lincoln Road Apple Store (Credit: Apple)

The new Apple Store on Lincoln Road will open this Saturday at 10 a.m., when it will host “a grand re-opening celebration.”

Apple will close its current longtime store, at 738 Lincoln Road, two hours earlier than usual, at 9 p.m. on Friday, to make the move, according to its website.

The company hired internationally known street artist Alex Brewer, known as HENSE, to paint a colorful mural in front of the new store.

Located at 1021 Lincoln Road, Apple’s new store is part of a move to transform the area into a global retail destination. The store was designed by Touzet Studio, a Miami-based architecture and design firm.

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The store’s design, according to Curbed, will reflect the automobile showrooms of the 1920s and 1930s on Lincoln Road.

Next door, Nike received approval from the Miami Beach Historic Preservation Board earlier this month for its plans to demolish the building that straddles the corner of Lenox and Lincoln Road and develop it into a 30,000-square-foot multistory building. Touzet is also designing the Nike store, which will incorporate design elements inspired by Morris Lapidus, including a facade that changes colors depending on sunlight.

Also nearby, Terranova Corp. is developing two new three-story buildings near Meridian Avenue in Miami Beach that will expand the Lincoln Road shopping district from the pedestrian promenade to 17th Street. The rumor among Miami Beach insiders is that the tenant will be Marshalls.