Alf Naman started his eponymous development and marketing firm around the turn of the last century to create luxury condos out of conversions or ground-up projects. The firm in general deals in higher-end developments at sites in rapidly changing neighborhoods such as West Chelsea and Manhattans far western edge.
In 2011, the firm, founded by its namesake, broker-turned-developer Alf Naman, debuted its first ground-up condo building, the 14-story, 11-unit HL23 off the High Line park in West Chelsea. Other major projects include 100 11th Avenue, the luxury condo that French starchitect Jean Nouvel designed; 66 Leonard Street in Tribeca; and 510 West 22nd Street, again in West Chelsea.
As of the summer of 2015, Alf Naman Real Estate was the lead developer or a partner on some $500 million in New York real estate.
Namans own real estate career commenced in earnest during the co-op conversion wave of the 1980s, when he bought out tenants who had the opportunity to buy their apartments, often at steep discounts. He then flipped those newly acquired apartments. Before this, Naman worked as a sales broker on the Upper East Side beginning in the late 1970s and opened his own rental-focused firm in the 1980s, a precursor to the current operation.
Naman graduated from Tufts University in Cambridge, Mass. (hes a native of that states Andover) and attended business school at New York University. -TA
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526 West 26th Street, Suite 201, New York, NY, (212) 751-5432

526 West 26th Street, Suite 201, New York, NY, (212) 751-5432
- Event Sales
- Address 537 West 20th Street
- Neighborhood Chelsea
- Borough Manhattan
- Square feet 28,000
- Price $ 8,000,000
- Price per foot $ 285.71
- Publication Date 06/01/2010
- Event Date 04/22/2010
- Party 1 Bermuda Limo Corp.
- Party 1 Brokerage Murray Hill Properties
- Party 1 Broker Jesse Rubens, James Tamborlane
- Party 2 David Zwirner Inc.
- Party 2 Brokerage Alf Naman Real Estate
- Party 2 Broker Alf Naman
- Event Office Leasing
- Address 520 West 20th Street
- Neighborhood Chelsea
- Borough Manhattan
- Square feet 6,200
- Price per foot $ 50.00
- Publication Date 06/01/2010
- Event Date 04/22/2010
- Party 1 Carolina Manufacturing Co
- Party 1 Brokerage Murray Hill Properties
- Party 1 Broker Jesse Rubens, Mark Toubin
- Party 2 Stefania Bortolami Gallery
- Party 2 Brokerage Alf Naman Real Estate
- Party 2 Broker Alf Naman
- Event Office Leasing
- Address 134 Tenth Avenue
- Neighborhood Chelsea
- Borough Manhattan
- Publication Date 07/01/2004
- Event Date 05/22/2004
- Party 1 Brokerage Spre Realty
- Party 1 Broker Susan Penzner
- Party 2 Bellwether Gallery
- Party 2 Broker Alf Naman
- Event Office Leasing
- Address 401 West Street
- Neighborhood West Village
- Borough Manhattan
- Square feet 3,000
- Publication Date 06/01/2004
- Event Date 04/22/2004
- Party 1 Shalom Azani
- Party 1 Brokerage Alf Naman Real Estate
- Party 2 Rugged Land
- Party 2 Brokerage Sinvin Real Estate