search

The Real Deal Logo

Trending

Tides’ original investors may be wiped out by preferred equity dealTides’ original investors may be wiped out by preferred equity dealLA court strikes down SB9 law allowing single-family lot splitsLA court strikes down SB9 law allowing single-family lot splitsBushburg buying Rudin’s half-empty FiDi office building for $160MBushburg buying Rudin’s half-empty FiDi office building for $160MDevelopers have a new tax break. Now they must figure it outDevelopers have a new tax break. Now they must figure it out
New York

Sotheby’s agent propels new ad campaign

alternate text
Williams turns to airways for branding

Sign Up for the undefined Newsletter

Sotheby’s International Realty agent Bill Williams has been named the exclusive advisor to the Town of East Hampton Airport, the brokerage announced today. The distinction comes with exclusive advertising rights for the real estate and home builder category in the corporate and private jet terminal of the airport, allowing Williams to promote his listings without competition. Williams, a broker for six years, will retain the exclusive advertising contract through April 2012, according to Sotheby’s. John Gicking, manager of Sotheby’s East Hampton office, said that the designation allows Williams to reach a rarefied audience. “Bill recognizes the value of the audience at the airport and is leveraging this opportunity to brand his business with one of the most affluent and influential audiences,” Gicking said. TRD

Tags
East HamptonSotheby's International Realty