Citi Habitats ventures into iPhone territory

A screenshot of the application

New York City residential brokerage Citi Habitats unveiled its new iPhone application today, allowing users to browse all the firm’s listings from their mobile device. The announcement comes on the heels of Trulia.com’s new iPad application, which it announced via Twitter today. Citi Habitats’ free application includes a built-in location finder, which displays both apartment listings and dining and nightlife options nearby. Gary Malin, president of Citi Habitats, said the brokerage pursued the technology in an effort to connect more easily with its clientele. “Our new iPhone app was developed to give us a new way to engage and interact with consumers,” Malin said. TRD