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New York

Startup unveils hourly — yes, hourly — apartment rentals

Breather offers the chance to rent an apartment in NYC at $25-per-hour

Breather's home page
Breather's home page

Breather, a new service offering up private spaces for meetings, work or relaxation, has apartments available for rental by the hour.

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The company, which launched this week and rents apartment units via an iPhone app and the web, doesn’t shy away from acknowledging the less savory sort of use consumers might expect in an hourly rental. But Packy McCormick, Breather’s NYC City Manager, told Gothamist that “having already seen months of usage [during the beta phase], we know it just doesn’t happen.”

Also located in Montreal, the company will be opening a San Francisco locale soon as well, according to Breather’s website. Amenities in the rooms include desks, couches, chairs and wifi, and rentals run $25 per hour with the first sixty minutes on the house. Spaces can be used for a minimum of 30 minutes or the entire day, and are located in Soho, the Flatiron District and around Penn Station and Madison Square Garden. More locations are to be rolled out soon, according to Gothamist. [Gothamist] — Julie Strickland