Witkoff adds $35M penthouse at 10 Madison Square West

Developer combines two apartments to create full-floor, 6,500-square-foot pad

From left: A rendering of the $35 million penthouse at 10 Madison Square West (Credit: Rode) and Steve Witkoff
From left: A rendering of the $35 million penthouse at 10 Madison Square West (Credit: Rode) and Steve Witkoff

Why settle for just one ostentatious penthouse when, with a little creativity, you could easily have another? Steven Witkoff’s 10 Madison Square West is combining two apartments to create a full-floor apartment on the 22nd floor, which will hit the market today asking $35 million.

The 6,515-square-foot pad has five bedrooms and 6.5 bathrooms, and boasts more than 1,000 square feet of outdoor space on two terraces. The floor plan reveals a nearly 1,400-square-foot master suite with separate his and her dressing rooms, while the kitchen sports a wine closet and a butler’s pantry.

Witkoff’s decision to create another penthouse likely stems from the success of the $36.5 million duplex penthouse right above this one, which went into contract almost immediately after it was announced in July.

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Douglas Elliman Development Marketing, headed by Susan de França, is handling sales at the 125-unit condominium building. The project is about 95 percent sold, de França said, with only six units remaining up for grabs.

The developer paid $191 million in 2011 at auction for the then-distressed 16-story property, formerly a marketplace for the toy industry. He converted it into a condo building and added six stories to the top.

The building has just topped out, a spokesperson for the project said, and closings will begin early next year. Witkoff is also working on several other high-profile projects in the city, including the Park Lane Hotel on Central Park South and a ground-up 39-story retail and hotel project at 701 Seventh Avenue.

The floor plan of the 10 Madison Square West penthouse

The floor plan of the 10 Madison Square West penthouse