The Real Deal New York

The most attention-grabbing renderings from 2014

Woolworth Residences, Virgin Hotel among projects to receive new designs this year

December 26, 2014 08:00AM
By Kerry Barger

A stark-white building with magenta-rimmed balconies will take shape on a century-old block in East Harlem. In Brooklyn, a hotel appearing like something out of “Star Trek” will rise 20 stories above the neighborhood of Williamsburg.

These are just a few projects in store for New York in the coming years.

As the city prepares itself for this next batch of buildings, TRD takes a look at some of the most head-turning renderings from 2014.

Renderings of 45 East 22nd Street

Renderings of 45 East 22nd Street

45 East 22nd Street

Ian Bruce Eichner unveiled a sleek, glassy tower for his project at 45 East 22nd Street. The Kohn Pedersen Fox-designed building will rise 64 stories and contain 83 units, ranging from one- to four- bedroom apartments.

Rendering of 15 Beekman Street

Rendering of 5 Beekman Street

5 Beekman Street

Interior shots for the historic conversion of the former Temple Court building show a mix of shared amenities (rooftop terrace and media lounge, for instance) and one of the project’s penthouses. Allen Gross’ GB Lodging and GFI Development are converting the property and the adjacent 115 Nassau Street into a 350,000-square-foot “condotel.” The development will comprise a 287-room hotel and a 51-story conjoining condo tower, with a mix of 68 one-, two- and three-bedroom condos.

Renderings for 515 West 29th Street

Renderings of 515 West 29th Street

515 West 29th Street

SCDA Architect’s Soo K. Chan made his U.S. debut with not one but two projects on the High Line. His latest, 515 West 29th Street, possesses a traditional base, but gives way to a wavy upper section through the use of protruding glass. In all, the Bauhouse Group-developed building will have 12 loft-style units containing between 2,100 and 4,400 square feet.

Clockwise from left: Renderings of he Woolworth Residences lobby, a reconstructed pool in the basement and a bathroom unit

Clockwise from left: Renderings of the Woolworth Residences lobby, a reconstructed pool in the basement and a bathroom unit

The Woolworth Residences

Alchemy Properties released renderings in the fall for the 30 floors its converting at the iconic Woolworth Building. The developer unveiled interior shots of the Woolworth Residences, as well as images of the tower’s lobby and reconstructed pool. Prices for the building’s 34 condos start at $3.9 million, with the developer asking $100 million for its Pinnacle penthouse in the sky.

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From left: Richard Branson and the LAM Group-developed Virgin Hotel

1205 — 1225 Broadway

Two renderings for Richard Branson’s Virgin Hotel leaked out this summer. The LAM Group later filed plans for a 400,000-square-foot tower with 100,000 square feet of retail and 447 hotel rooms, including two duplexes on the 34th and 35th floors. Various sections of the VOA Architecture-designed building cantilever over each other, creating room for outdoor space on some of the hotel’s lower floors.

Renderings of 520 Park Avenue

Renderings of 520 Park Avenue

520 Park Avenue

Home to New York City’s priciest listing, the Zeckendorfs’ 520 Park Avenue is the latest ultra-luxury condominium tower to join Billionaire’s Row. Initial renderings of the Robert A.M. Stern-designed building show a 178,000-square-foot building composed of the celebrated architect’s signature style: limestone. Standing 85 feet wide, it will house 31 units, with the record $130 million triplex penthouse spanning 12,400 square feet.

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From left: Karim Rashid’s original proposal and the updated version of 329 Pleasant Avenue

329 Pleasant Avenue

Opposition to Karim Rashid’s first batch of renderings for HAP Investments’ East Harlem project sent the celebrity designer back to the drawing board. The initial renderings called for turquoise and magenta balconies, but the developer granted locals a say in selecting a new design for the century-old block. Residents voted against the original design, opting for white balconies with a magenta rim for the 30-foot-wide building.

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Rendering of an outdoor terrace at 400 Park Avenue South (Rendering: Neoscape, Inc.)

400 Park Avenue South

The Christian de Portzamparc-designed 400 Park Avenue South topped out just before the close of 2013, but interior renderings for the hybrid condo-rental building only surfaced this fall. They depict Toll Brothers’ 81 condos to be built on the building’s top 18 floors (Equity Residential’s rentals will occupy the first 22 levels.) The images also show shared amenities like a lap pool, lounge, children’s playroom, movie theater and a 27th-floor sky lounge for condo residents.

Rendering of 55 Wythe

Rendering of 55 Wythe Avenue

55 Wythe Avenue

Albo Liberis kept secret its identity as the architecture firm responsible for Williamsburg’s Level Hotel Brooklyn for nearly seven months after hotelier Zelig Weiss announced plans for the project. The modular, futuristic building will hold 183 luxury hotel rooms, along with 40,000 square feet of office space and 20,000 square feet of retail. The first floor of the structure is already completed, with plans for the building to be open by early 2016.

Rendering of Manhattan's projected skyline in 2018 (Photo: CityRealty)

Rendering of Manhattan’s projected skyline in 2018 (Photo: CityRealty)

Manhattan’s changing skyline

As the city’s buildings grow taller and the necks of New Yorkers crank back even farther, CityRealty put together this rendering to get a sense of where the Big Apple’s skyline is headed. Based on projections for buildings currently being planned or already under construction, the images show the addition of so-called “supertalls” like 432 Park, Nordstrom Tower and 111 West 57th Street. Besides Billionaire’s Row, the rendering also depicts Hudson Yards on Manhattan’s West side and new skyscrapers taking shape in Lower Manhattan.

  • espacedub

    Not a single mention of who is responsible for creating these renderings?…why not?

  • Benjamin

    williamsnewyork.com did 45 East 22, 5 Beekman, and The Woolworth

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