New tenant inks 30K sf lease at RFR’s 190 Bowery

Creative company aims to save historic aspects of the property

190 Bowery in Nolita
190 Bowery in Nolita

A conglomerate of creative agencies has signed an 11-year lease for nearly 30,000 square feet at the former Germania Bank at 190 Bowery.

The company that is leasing the space is yet to be named, the Wall Street Journal reported.

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Matthew Moneypenny, the company’s chief executive officer, told the newspaper that “we’re a very visual company and all the employees are very visual people.” The company, which includes firms such as Trunk Archive, CLM and Streeters, a will take up space on the second through sixth floors.

“Companies like ours,” Moneypenny told the newspaper, “tend to thrive in places that have a soul and a history.” Moneypenny added that while he plans to renovate the interior of the 37,000-square-foot property, he intends to keep the manually operated elevator as well as other historic facets of the building in tact.

Aby Rosen’s RFR Realty bought the property for $55 million from former owner Jay Maisel last fall. Maisel bought the 72-room building in 1966 for $102,000. [WSJ, 2nd] — Claire Moses