Community board rejects Aurora, Gottleib’s plans for Gansevoort Row

Developers will present their proposal to Landmarks on Nov. 10

Gansevoort Row
Gansevoort Row in the Meatpacking District (credit: Aurora Capital Associates)

Community Board 2 was not impressed with Aurora Capital Associates and William Gottleib Real Estate’s plan to redevelop a stretch of Gansevoort Street in the Meatpacking District.

The board voted this week to reject the developer’s proposal, citing its lack of care in maintaining the landmarked area’s outstanding features.

“The proposed project alters the very essence and distinct characteristics that deemed this district historic and worth preserving,” the board said in a statement.

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The decision isn’t binding, however. The city’s Landmarks Preservation Commission, which will consider the plan on Nov. 10, will have the final word, Crain’s reported.

The developers’ plan calls for the redevelopment of nine buildings at 46-74 Gansevoort Street, between Washington and Greenwich streets. The buildings will become three lots comprising almost 111,000 square feet of commercial space. BKSK Architects is designing.

Aurora’s Jared Epstein defended the partners’ approach, saying BKSK’s plan, in contrast to previous proposals was “contextual and featured a building-by-building approach that related to the up and down architectural history of the block.”

The two partners recently signed Restoration Hardware to a $250 million lease at their 9-19 Ninth Avenue building, also in the Meatpacking District. [Crain’s]Ariel Stulberg