The Real Deal New York

Why the NYC real estate industry needs to figure out the millennial question

The generation who came of age during the financial crisis will collectively spend $1.4T in 2020

June 23, 2016 07:30AM
By E.B. Solomont and Katherine Clarke

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(Illustration by Dominic Bugatto)

From the June issue: Mention the term “millennial” and you may as well run for cover. The generation of young adults who came of age during the financial crisis — and in the glare of social media — is both lauded for embracing innovation and social responsibility and despised for being lazy and self-indulgent.

But the sheer numbers make millennials — those born between 1981 and 1997 — all but impossible to ignore. [more]

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