The Real Deal New York

Despite down market, demand for luxury real estate photographers on the rise

October 06, 2009 02:03PM

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High-end real estate sales may struggle, but the business of photographing luxury listings is growing in Connecticut, real estate pros said. Phil Scott, a New Canaan-based real estate photographer, said that while his overall business has dropped in the financial downturn, he’s seen an uptick in requests for luxury real estate photography and aerial shots of multimillion-dollar homes on the market. He charges anywhere from $350 to more than $1,000 for marketing shots, depending on the size of the space. While this trend is seemingly counterintuitive, many brokers in the area say that maintaining a quality marketing initiative is essential in the face of sluggish sales.

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