The Real Deal New York

Valentine’s pop-up shop to open

February 07, 2011 12:00PM

A two-day Valentine’s pop-up shop is slated to open this week in Midtown to benefit the American Heart Association, according to Faith Hope Consolo, chairman of Prudential Douglas Elliman’s retail group. Running from 10 a.m. to 8 p.m. on Friday and Saturday, Feb. 11 and 12, the Heart Boutique will include jewelers De Beers, Judith Ripka and Van Cleef & Arpels, along with Saks Fifth Avenue and other retailers. The pop-up shop, at 10 West 56th Street between Fifth and Sixth avenues, aims to be a one-stop Valentine’s Day gift shop, according to a release from Consolo. TRD

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