Fashion District to get a Potbelly Sandwich Shop

Fast-casual eatery Potbelly Sandwich Shop has signed a 10-year lease at 366 Fifth Avenue in the Fashion District, according to a statement The Real Deal received today from the landlord, Joseph P. Day Realty. The 2,100 square-foot space, at 35th Street, will open some time in the spring of 2012, the statement said.

The address is also known as the New York Accessories Exchange building and is currently home to a number of fashion clients. Potbelly will take a portion of the ground floor.

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Potbelly’s other Manhattan locations include three in Midtown, one in the Financial District and an outpost on 17th and Broadway, according to their website. The sandwich purveyor first moved into Manhattan in March of this year

Jeffrey Roseman, Marc Frankel and Ben Birnbaum of Newmark Knight Frank Retail represented the tenant, and Richard Brickell represented ownership in-house. — Guelda Voien