The Real Deal New York

Colossal Bronx housing project La Central revealed

December 23, 2013 05:45PM

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Rendering of an aerial view of La Central (Credit: Welcome2TheBronx)

Rendering of an aerial view of La Central (Credit: Welcome2TheBronx)

The outgoing Bloomberg administration has announced plans for a five-building, 985-unit mixed-income development for the Melrose section of the Bronx.

Bordered by Bergen Avenue, Brook Avenue and East 149th Street, the development was dubbed La Central and will be geared toward low- to moderate-income tenants who make 30 percent to 100 percent of the neighborhood’s average median income. Among the units will be 96 marked for so-called supportive housing, which “will serve formerly homeless veterans and New Yorkers living with HIV/AIDS,” according to the announcement.

La Central will also include retail, community facilities, open space, a new YMCA, an astronomy lab, rooftop farm and a music studio. The total estimated cost is roughly $345 million.

BRP Development Corporation, Hudson Companies, Common Ground, Comunilife, the Kretchmer Companies, ELH Management and the YMCA won the competition to build on the parcel, formerly known as the Bronxchester Urban Renewal site. The proposal must make its way through the public review process, but pending that, is slated to break ground in 2015. [Curbed]Julie Strickland

  • Bronxite

    Terrific news.

    I was worried about what would become of these sites. A few months ago I discovered a single story retail rendering planned for the area surrounding the elevated train’s decent below grade. I was horrified at the thought of creating such low density in such a transit rich location. I’m satisfied with this development.

    •Transit Oriented
    •Dense
    •Wonderful Amenities.
    •Energy Efficient
    •Visual Appealing

    Now I hope the city can acquire the property between E 149th St, Westchester Ave, Brook Ave, and Saint Ann’s Ave. The current Horizon Juvenile Detention Center, drive-through Burger King, and Autozone are completely out of place and underutilize valuable land in this urban setting. Minimum 8+ story mixed use, predominantly residential buildings would be perfect there.

    I would also like to see some older short buildings along Third and Melrose Aves near E 149th St razed in favor of some 10+ story commercial office space with ground floor retail and no parking minimums.

    • KG18

      Agreed – except I think Horizon was sort of a “replacement” for Spofford – so I don’t think it will be going anywhere soon. As to the rest of that block…. Hey – there is renewal around the Brooklyn MDC – so there is still hope for that block.

      Agreed about commercial… There is a site on 149th in The Hub being redeveloped (around the corner from this project). It’s nice (supermarket/restaurant/college) – but my problem is why is it only 2-3 stories right next to a subway stop…?? Should be much more dense.

  • Shooter120

    ” but my problem is why is it only 2-3 stories right next to a subway stop…?? Should be much more dense.”

    Thats an easy question to answer: because not every part of NYC was meant to look like 42nd ST….

    • NuYawka

      That area (the Hub) is already very dense. 2-3 stories commercial is definitely underutilizing the land. You could build 20+ story mixed use buildings in this area and they would fill up. Hopefully, in the not too distant future we will see taller buildings constructed.

      I like this development but they could have gone taller all around. However, this is adequate for now.

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