The Real Deal Miami

One Sotheby’s names parent co. exec as COO

Gustavo Rubio is credited with expanding the reach of Realogy's six real estate brands

September 20, 2013 02:00PM
By Emily Schmall

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Gus Rubio

Gus Rubio

Globe-trotting executive Gustavo Rubio is making a second stop in South Florida as the newly named chief operations officer of One Sotheby’s.

Previously, Rubio was executive vice president for publicly traded Realogy’s Global Services Division, where he was responsible for developing not only Sotheby’s International Realty but also the company’s five other real estate brands — Better Homes & Gardens, Century 21, Coldwell Banker, where he was vice president for the Southeast region, Coldwell Banker Commercial and ERA — to international markets.

Fluent in English and Spanish, and proficient in Portuguese, Rubio has lived and worked abroad in Brazil, China, Puerto Rico and Europe, and was brought on board to expand One Sotheby’s reach worldwide.

“I tell brokers clients are individuals with unique situations,” he told The Real Deal.

Rubio calls One Sotheby’s founder and president, Mayi de la Vega, the company’s “international ambassador,” and said he would work to further the mission of reaching the global clientele of the Sotheby’s auction house.

“Gus is an invaluable asset to One Sotheby’s International Realty, and he brings tremendous knowledge to our organization having played an integral role growing the world’s leading real estate brands,” de la Vega said in a release, where the company’s 2012 sales were listed as more than $1.3 billion.

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