Le Macaron opens off Lincoln Road

Le Macaron, the fast growing French pastry franchise, has just opened a location off Lincoln Road in Miami Beach, The Real Deal has learned.

The company has signed a lease for 839 square feet at 1630 Pennsylvania Avenue, Terrnova Corp. told TRD. The owner of the property is PPF LR III, LLC, part of Terranova’s owner-operated portfolio in the Lincoln Road area. Terranova Executive Vice Presiident Mindy McIlroy represented the landlord in the deal.

The dessert shop opened on Thursday, adjacent to Sushi Samba.

The company makes traditional French macarons, a meringue-based cookie sandwich with a smooth and creamy center, filled with ganache, rich cream, or home-made fruit jams. Le Macaron makes its products at a facility in the Tampa area, a store representative told TRD. In addition to cookies, the new Miami Beach shop also sells chocolates and gelato.

It is at least the second macaron store in the Lincoln Road area. The well-known French macaron shop Ladurée opened a shop at 1118 Lincoln Road in early 2014.

Lincoln Road is attracting other new tenants, including Live!, a Brazilian activewear brand that has signed a lease with Terranova for a  1,250-square-foot pop-up shop at 723 Lincoln Road.

Other new stores heading to Lincoln Road include the Italian accessories brand O Bag, which has leased 675 square feet at 830 Lincoln Road and the jewelry and accessories brand Alex and Ani, which will occupy 690 square feet at 541 Lincoln. Nike is building a new site on Lincoln and Lenox Avenue, And Pottery Barn and Williams Sonoma will be opening new stores at 1691 Michigan Avenue, just off Lincoln Road.

Also, as previously reported, Anthropologie will be moving from 1108 Lincoln Road to a new property at 801 Lincoln Road to be developed by Terranova, where it will occupy 11,788 square feet. The building is expected to be completed in the fall of 2016, Terranova told TRD. 

Le Macaron has a more than 20 locations, mostly in Florida, according to its website. Several stores and kiosks are in South Florida: at Cocowalk in Coconut Grove, in Boca Raton, Coconut Creek, Delray Beach, Fort Lauderdale, Pembroke Pines, Kendall and West Palm Beach.

Le Macaron also plans to open at the Falls in South Miami-Dade and at the Village at Gulfstream Park in Hallandale and in Key Biscayne, according to its website.