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Designed with star cred, even in Delaware

Kate Hudson's Fabletics sports brand has branches in less well-known places like Bridgewater, New Jersey
Kate Hudson's Fabletics sports brand has branches in less well-known places like Bridgewater, New Jersey

From the National Market Report: Celebrity retail ventures are often associated with prime neighborhoods, as with the Kardashians’ boutique apparel chain Dash, located in West Hollywood, Miami Beach and Soho. Established actors, musicians and athletes often set the stage for their initial retail endeavors by siting them in major cities, giving truth to the old real estate adage that location is everything.

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But thanks to the built-in promotional power that accompanies these celebrity owners, where they choose to set up shop might not mean as much to customers, and star-powered brands are branching out. [more]