Trump Soho is “subtly” opening this Friday, but expect “something a little more lavish” in the fall when “the world’s in a little better place,” Donald Trump Jr. told the New York Times. Trump, who is an executive president at the Trump Organization along with his sister, Ivanka and brother, Eric, shied away from the title heir apparent to the Trump throne. He declined to disclose how sales are doing at the new condo-hotel, but said units, ranging from under 500 square feet to 10,000 square feet, are going for roughly $2,900 a foot. Hotel stays are starting at $389 per night, though the Trumps are hoping to ramp up the rate to $500 per night by the fall. Trump is also managing leasing at Downtown office tower 40 Wall Street, where he said occupancy has risen to above 75 percent, from 60-something one year ago.