Ad listing White House for sale not legit

New York /
Jun.June 14, 2010 02:45 PM
The false listing of the White House (click image for larger version)

Despite what one real estate listing site suggested this weekend, the federal government has not resorted to a real estate fire sale to solve its budgetary woes. The site, Redfin, falsely reported in a listing page this weekend that the White House had hit the market for $10 million — a fantastic bargain for the 55,000-square-foot mansion, at $182 per square foot. While the listing page could have been a prank, it turned out that to be an honest mistake — the site’s automated system pulled the listing from a site called Owners.com, which had posted the “1600 Pennsylvania Avenue” property as an example listing for users. Glenn Kelman, CEO of Redfin, told The Real Deal that the listing was entirely inadvertent. “One of our data providers just got snookered,” Kelman said, noting that the error was due to an automated program, and not human error. Of course, it hasn’t all been bad news for Redfin — “since [the false page was up] traffic to the site has had a tremendous spike,” Kelman said. Even so, the company took the page down as soon as it realized its error, Kelman added. [NBC via Gawker]

 

Related Articles

arrow_forward_ios
(Getty; Illustration by Kevin Rebong for The Real Deal)
Investor home purchases plummet 30%
Investor home purchases plummet 30%
PulteGroup's Ryan R. Marshall and RedFin's Glenn Kelman (PulteGroup, RedFin, Getty)
Wall Street is bidding up housing stocks again
Wall Street is bidding up housing stocks again
Illustration of Redfin CEO Glenn Kelman (Illustration by Kevin Rebong for The Real Deal)
Redfin reports $90M loss, plans to “take share, kick butt”
Redfin reports $90M loss, plans to “take share, kick butt”
From left: Redfin's Glenn Kelman, Opendoor's Eric Wu, FTX's Sam Bankman-Fried, and Douglas Elliman's Howard Lorber (Getty)
What the hell is happening in residential real estate?
What the hell is happening in residential real estate?
Redfin CEO Glenn Kelman (Photo Illustration by Steven Dilakian for The Real Deal with Getty)
Redfin shutters iBuying business, cuts 13% of staff
Redfin shutters iBuying business, cuts 13% of staff
A photo illustration of Redfin CEO Glenn Kelman (Getty, Redfin)
Redfin shares hit record low after analyst recommends selling
Redfin shares hit record low after analyst recommends selling
A photo illustration of Redfin CEO Glenn Kelman (Getty, Redfin)
Why Redfin’s CEO thinks home prices are correcting faster this time
Why Redfin’s CEO thinks home prices are correcting faster this time
Home listings dropped over 20%
Home sales, listings sunk to new depths in September
Home sales, listings sunk to new depths in September
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...