StreetEasy pushes forward with iPad app

New York /
Aug.August 01, 2010 12:00 PM

Real estate listings Web site StreetEasy is planning to launch a new iPad application in late fall, according to CEO Michael Smith. The move was made based on the company’s success with its iPhone app, which allows users to search listings in New York, Northern New Jersey and the East End.

“The iPhone has been a huge thing for us … there are thousands of people who use it [every] day,” Smith said. “[But] at the end of the day it’s got a teeny tiny screen.”

Of course, StreetEasy isn’t the first to embrace this new technology. In April, real estate Web site Zillow.com became one of the first in the industry to launch its iPad application, while ZipRealty launched a version of its own in the spring as well.

StreetEasy has been developing the application internally since the iPad launched, according to Smith, who declined to comment on the cost of the development process.

He said that in the past StreetEasy had packaged less information in its iPhone app to accommodate the smaller viewing space — not so with the 9.7-inch, high-resolution iPad display, which Smith said will enable the company “to do some things that you just can’t do with an iPhone.”

That’s not to say that StreetEasy is ditching its iPhone. In fact, it’s set to unveil an updated iPhone application in the beginning of September. And despite the attraction of the iPad, the iPhone app has some advantages, such as allowing users to take photos, which is key in the real estate industry.


Related Articles

arrow_forward_ios
Matt Lauer exposes Hamptons estate to the market
Matt Lauer exposes Hamptons estate to the market
Matt Lauer exposes Hamptons estate to the market
 Fredrik Eklund and the property (Getty, Steve Frankel)
Fredrik Eklund lists Bel Air mansion for rent as family moves to “forever home”
Fredrik Eklund lists Bel Air mansion for rent as family moves to “forever home”
Gordon Ramsey and his Lucky Cat restaurant (Lucky Cat)
Gordon Ramsay to open first South Florida restaurant in Miami Beach
Gordon Ramsay to open first South Florida restaurant in Miami Beach
53 Downing Street (Compass)
Gut-renovated West Village townhouse tops Manhattan’s priciest contracts
Gut-renovated West Village townhouse tops Manhattan’s priciest contracts
East Hampton Town Supervisor Peter Van Scoyoc and 395 Pantigo Road in East Hampton (EHamptonNY.gov, Zillow, iStock)
East Hampton Town officials vow affordable housing action
East Hampton Town officials vow affordable housing action
Donald Capoccia, managing principal, BFC Partners along with a rendering of 475 Bay Street in Stapleton, Staten Island (BFC Partners/Photo Illustration by Steven Dilakian for The Real Deal)
BFC Partners closes on Staten Island dev site
BFC Partners closes on Staten Island dev site
Brian Kingston, managing partner & CEO, Brookfield's Real Estate Group and Brookfield Property Partners, in front of Two Blue Slip in Greenpoint (Brookfield Property Partners, Two Blue Slip, iStock)
Brookfield scores $330M refi at Greenpoint Landing
Brookfield scores $330M refi at Greenpoint Landing
Barstool Sports founder Dave Portnoy (Getty)
Barstool Sports’ Dave Portnoy bought a Hamptons beach house
Barstool Sports’ Dave Portnoy bought a Hamptons beach house
arrow_forward_ios

The Deal's newsletters give you the latest scoops, fresh headlines, marketing data, and things to know within the industry.

Loading...