Continental begins leasing this week

By Amy Tennery | January 10, 2011 04:03PM

The Continental and Citi Habitats’ Clifford Finn

[Update: 1/11/11, 11 a.m] New rental development the Continental will launch leasing this Friday, with move-ins expected to begin in February, according to brokerage Citi Habitats Marketing Group. The 53-story, 338-unit tower, located at 885 Sixth Avenue on the corner of 32nd Street, includes studios and one- and two-bedroom apartments, with rents ranging from $2,550 to upwards of $6,110.

The Continental is the second of two new rental developments that Citi Habitats is marketing within three blocks in the Herald Square neighborhood. The other, the Beatrice, located inside the Eventi Hotel, also on Sixth Avenue, between 29th and 30th streets.

The building, designed by Costas Kondylis, includes a 50-foot infinity edge lap pool, a lounge with a landscaped terrace and dining areas, a sundeck and on-site vallet.

Clifford Finn, director of new development marketing at Citi Habitats, told The Real Deal that the project has garnered a significant amount of interest.

“We have has an immense amount of calls and inquiries already,” Finn said, adding that, despite an historically low level of rental activity in winter, “people are interested in leasing now.”