The Real Deal New York

From steel wool to ‘gold’ in Dumbo

The trend for post-industrial chic grabs Dumbo -- with 109 Gold the latest result
By James Gardner | November 28, 2011 03:21PM

From the November issue: Back in the late 1970s, artists and like-minded bohemians who colonized the area in Brooklyn that lay in the shadow of the Manhattan Bridge thought they had hit on a bright idea: Apply the somewhat unlovely name of “Dumbo” to the area, and it would stand in such a bad odor that no one, least of all developers, would ever want to go there. According to this logic, the place would thus be safe for its down-at-the-heels inhabitants to continue living in large lofts without having to pay too much.

Of course, that strategy seems laughable today, now that Dumbo has become one of the city’s most vibrant areas for development, as new buildings, like the recently completed 109 Gold Street, designed by the Manhattan-based firm Kutnicki Bernstein Architects, have just gone on the market. [more]

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